Win more roofing calls: what the map shows in 5 cities

We read the top 40 Google Maps roofers in 5 cities. Almost all are set up. Reviews are where they differ.

Houston, TX: Searches a month: 2,900; Middle listing's reviews: 239.5; Under 50 reviews: 5%; Links a website: 100%; Claimed: 100%; Average stars: 4.91
Austin, TX: Searches a month: 2,900; Middle listing's reviews: 198; Under 50 reviews: 10%; Links a website: 98%; Claimed: 100%; Average stars: 4.90
Dallas, TX: Searches a month: 2,400; Middle listing's reviews: 194; Under 50 reviews: 10%; Links a website: 98%; Claimed: 100%; Average stars: 4.92
Tampa, FL: Searches a month: 2,400; Middle listing's reviews: 153; Under 50 reviews: 5%; Links a website: 98%; Claimed: 100%; Average stars: 4.86
Atlanta, GA: Searches a month: 1,900; Middle listing's reviews: 121; Under 50 reviews: 15%; Links a website: 98%; Claimed: 98%; Average stars: 4.87

City	Searches a month	Middle listing's reviews	Under 50 reviews	Links a website	Claimed	Average stars
Houston, TX	2,900	239.5	5%	100%	100%	4.91
Austin, TX	2,900	198	10%	98%	100%	4.90
Dallas, TX	2,400	194	10%	98%	100%	4.92
Tampa, FL	2,400	153	5%	98%	100%	4.86
Atlanta, GA	1,900	121	15%	98%	98%	4.87

The review bar is high

The middle roofer has 121 reviews in Atlanta and about 240 in Houston. Only 5% to 15% of the top 40 have under 50.

Almost every roofer is set up

98% to 100% of listings link a website, and 98% to 100% are claimed (the owner has taken charge of the listing on Google), in every city. So reviews and photos are where you can pull ahead.

Stars are close everywhere

Average ratings run from 4.86 in Tampa to 4.92 in Dallas, so a steady flow of new reviews matters more than a perfect score.

Read on October 31, 2026, from the top 40 Google Maps listings for roofing in each city.

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